Marketing and Sales: What’s The Difference?

Marketing and Sales: What’s The Difference?

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Marketing and Sales: what’s the difference? Sometimes it seems like the two terms are used interchangeably. In fact, these terms are so interwoven, it can be hard to tell where the concept of Marketing ends and the art of Sales begins. They are two completely different entities that both focus on revenue, but without one, you cannot have the other, they support and compliment one another. According to www.diffen.com, Marketing is, by definition, “the systematic planning, implementation and control of business activities to bring together the buyer and seller.” Also, Sales is, by definition, “a transaction between two parties where the buyer receives goods, services, and/or assets in the exchange for money, an agreement between a buyer and seller.”   Often, smaller organizations/startups struggle to get the business they desire because…
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